Ariana Grande drops the Hannah Lux Davis-directed visuals for her Nicki Minaj assisted new single 'Side to Side.'
Ari is serving looks in the music video, which premiered on the same night as their VMAs performance. I like the workout concept with the bicycles. The colours are nice, and the video doesn't look cheap. I wish she hadn't spent a considerate amount of time cycling during her VMAs performance. Singing and doing that alone can be considered a workout itself. There are ways to execute a concept so that an artist can carry it out comfortably on stage. Perhaps her creative director hates her or something. Anyway, 'Side to Side' is lifted off Ariana’s latest album 'Dangerous Woman', out now.