Saturday, 25 May 2019

Ciara's first week album sales #BeautyMarks

Earlier this week, Ciara’s new album 'Beauty Marks' debuted at #87 on the Billboard 200. HDD did not report her official figures because I'm assuming she failed to crack the top 50. 

Various sources say she sold 5K but does not clarify whether this is pure sales or SPS. 

The number ten album sold 27K (20K pure sales) so it's not hard to figure this one out. In a recent social media post, Ciara says the album sold 135k “global album equivalent units to date.” 

I think it's great that she's proud of this album and she should be as it's her first one released independently. But I also think she set herself up to be dragged especially as she fails to mention that this number also includes the worldwide streams and sales for her previous singles including 'Level Up.' I say just be proud of your album and your independent success, but be careful when reporting those numbers as it can come across as quite misleading.

Ciara performs 'Thinkin Bout You' on Kimmel:
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