Beyoncé models her new Ivy Park: IVYTOPIA collection, ❝Metallic Energy...❞

Beyoncé just dropped another IVY PARK x Adidas collection, available to women, men, and children. This time around, her latest Ivy Park drop IVYTOPIA focuses on metallics. In the photos below, Bey is seen wearing Ivy Park's new IVYTOPIA collection including a metallic anorak jacket for $200, a halter bra for $75 and track pants for $120. The line ranges from a mix of styles including anorak jackets, track pants, bucket hats, biker shorts, tops, and swimsuits. Prices range from $50-$200 with inclusive sizing ranging from 2T to 3XL. Beyoncé was seen rocking the line two weeks ago during an appearance at her club ❝Renaissance❞ party in Paris. And it's likely the ONLY time we will see her wear it. 

The only time she wears Ivy Park is to sell it basically... even Bey thinks she's too good to wear her own line on a regular basis. That's not really encouraging to her consumers because if you want them to buy and wear the clothes, they need to see consistent endorsement from the superstar herself, not just the one-off marketing ploy just to collect a pay cheque!



Anonymous said...

Looks tacky/chavvy