Rihanna's first Puma ad...

Rihanna, who is creative director of Puma, and Puma’s global ambassador, delivers a sporty pose in her first ad for the brand. 

The ad is part of Puma’s 'Forever Faster' brand campaign, in which she is seen decked in Puma gear and rocking Pulse XT sneakers. Such a fab photo!

Puma is back in style now and it will only become the rage now that Rihanna's name is attached to it. If it wasn't cool to wear Puma back then, it certainly is... now.