Sussex Royal or just plain Sussex?

'Sussex Royal' ban setback.
Prince Harry and his wife Meghan Markle confirm they won’t use Sussex Royal or the word “royal” for their future branding. And it wasn't their choice either.

This is assuming they were hoping to use Sussex Royal to fund their "independent living" over in Canada, which is where they now reside. As much as I love this couple, I feel like they can't have it both ways. You can't decide you no longer want to be a royal. But still want to use that very same "royal" connection when it suits and benefits them. Just my quickie two pence for the day. That said, I can't wait for them to announce the new name of their brand. I'm sure they won't have any problems attracting future investors.